Mariana excels in account management, client services, and digital project management, with a proficiency in leading creative teams. Presently, she is embedded at a client on a marketing team with a focus on creative coordination, brand approvals, and content licensing.
In a previous role, Mariana played a pivotal part in generating all creative outputs for client partnerships from an agency perspective. She also successfully devised and implemented CRM and e-Commerce campaigns for Pernod Ricard’s whiskey brands, led digital initiatives for JP Morgan Chase credit cards, spearheading projects within the website development, social engagement, and digital activation departments, and produced TV spots and digital content for IKEA kitchens.
Mariana developed her advertising and account management interests while receiving her BS in Communications from Florida International University. Born in Venezuela, Mariana is an avid outdoor enthusiast. She enjoys exploring the ultra-urban landscape of her current home, Brooklyn, but also loves getting out of the city for all-weather hiking, biking, and occasional, skiing, surfing, and rock-climbing. Mariana is an avid knitter and creative host of art-making parties, and recently, a new mom! Her baby boy arrived in May.